What do firms typically spend on marketing? 5% of revenue? 10% of revenue? Does it matter? Forget about benchmarks as we talk about how to develop a proper marketing budget.
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By Jason Mlicki   |   July 15, 2018   |   Lead Generation
What do firms typically spend on marketing? 5% of revenue? 10% of revenue? Does it matter? Forget about benchmarks as we talk about how to develop a proper marketing budget.
Podcast: Play in new window | Download
Jason Mlicki is Principal of Rattleback. He helps clients envision their desired future state and aligns our agency resources to enable them to realize it.
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