At Profiting from Thought Leadership 2022, hear from experts at top firms such as Deloitte, McKinsey & Company, Accenture, Salesforce, Boston Consulting Group, IBM, Bain & Company and more.
Join us November 2 – 4, 2022, in-person, or online, for best practices insight from experts at leading B2B firms on how to power up thought leadership marketing in your firm, and up your game and your career. And you’ll have exclusive first access to our latest 2022 best practices research.
The conference will feature presentations and demonstrations on thought leadership best practices on Day 1 (Wednesday) and Day 2 (Thursday):
- Day 1: Devising effective strategy; conducting ground-breaking research; and shaping a company culture of thought leadership.
- Day 2: Thought leadership marketing, selling, presentation (online and offline in magazines, articles, podcasts, books, events, interactive graphics, etc.); and scaling to service offerings.
- Day 3 (Friday): Training sessions that reveal how the best practices discussed on Days 1 and 2 can be put into immediate use. Training sessions will cover: primary research design; campaign planning and marketing/sales mix; narrative development; and data visualization best practices.
Learn More About the Event & Register
Location: Dana Point, California
Cost: Virtual Rate: $995 | In-Person Rate (Days 1-2): $2,495 | In-Person Rate (Days 1-2) + Training (Day 3): $3,995 | Prices go up 10/01/2022