A look at Growth, Thought Leadership, and Digital Marketing for Professional Services and SaaS Firms During the Pandemic Recovery
While 2020 is behind us, professional services firms are still managing through the impact and longer-term implications of the COVID-19 pandemic. In this three-part eBook, we take a close look at sales and marketing best practices for professional services firms looking to thrive in the COVID-19 recovery period.
- We start with examining growth strategy—what’s realistic in 2021 given the impact on your clients’ industry and businesses as well as your own?
- Then we illustrate how you can align your thought leadership content strategy with your growth plans. And we show you how to use the words you’re publishing to support the growth trajectory you want to see this year.
- Finally, we explore how digital marketing activities are essential tactics in your growth plan. You’ll learn how to leverage the new digital playing field to your best advantage to stay on track in your growth journey.
With this eBook, you get everything you need to be strategic and purposeful when it comes to generating the leads and building the business you want in 2021 and beyond.
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